Terms and Conditions
Embers of Strength mobile app
Last updated: 1 July 2026
Provider: Avantra Services Ltd, company number 14871429
Overview
These Terms and Conditions ("Terms") govern your use of the Embers of Strength mobile application (the "App"). The App is provided by Avantra Services Ltd, a company registered in England and Wales with company number 14871429. Our registered office is Suite 1-2 Brookfield Court, Selby Road, Leeds, United Kingdom, LS25 1NB.
By downloading, accessing, or using the App, you agree to these Terms. If you do not agree, do not use the App.
1. The App and licence
We grant you a limited, non-exclusive, non-transferable, revocable licence to download and use the App on devices you own or control, for your personal, non-commercial use, in accordance with these Terms and the rules of the app store from which you obtained it.
2. Accounts
Some features require an account. You agree to provide accurate information, keep your credentials confidential, and accept responsibility for activity under your account. You must be at least 13 years old, or the minimum age required in your country, to create an account. Notify us promptly of any unauthorised use.
3. Acceptable use
You agree not to:
- use the App for any unlawful purpose or in breach of these Terms;
- attempt to gain unauthorised access to the App, its servers, Firebase project, or other accounts;
- reverse engineer, decompile, copy, scrape, or modify the App except as permitted by law;
- interfere with or disrupt the App or introduce malicious code;
- submit unlawful, harmful, misleading, infringing, or abusive content;
- misrepresent your identity, trainer-client relationship, health status, or fitness information;
- use the App as a substitute for professional medical advice, diagnosis, or treatment.
4. Intellectual property
The App, its content, software, branding, design, and related intellectual property rights are owned by us, the Embers of Strength client, or our licensors as applicable. Nothing in these Terms transfers any such rights to you.
You retain ownership of content you submit, but grant us a licence to use it solely to operate, provide, secure, and improve the App.
5. Health, fitness, and nutrition information
The App provides fitness, nutrition, workout, and body-weight tracking features for coaching support and personal progress tracking. The App does not provide medical advice and is not a medical device.
You should consult a qualified medical professional before starting a new exercise or nutrition programme, especially if you have a medical condition, injury, dietary restriction, or other health concern.
6. Third-party services and platforms
The App is distributed through the Apple App Store and Google Play and relies on third-party services for functions such as authentication, app storage, and linked video content. Your use of those platforms and services is subject to their own terms. We are not responsible for third-party services we do not control.
Apple-specific terms: you acknowledge that these Terms are between you and us, not Apple, and that Apple is not responsible for the App or its content. Apple has no obligation to provide maintenance or support for the App. In the event the App fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price, if any; to the maximum extent permitted by law, Apple has no other warranty obligation. Apple and its subsidiaries are third-party beneficiaries of these Terms and may enforce them against you.
7. Fees
The App is currently provided free of charge. If paid features, subscriptions, or in-app purchases are introduced later, payment terms will be shown before purchase and payments will be processed by the relevant app store under its terms. We do not collect or store your payment card details.
8. Availability and changes
We aim to keep the App available but do not guarantee uninterrupted or error-free operation. We may modify, suspend, discontinue, or update the App or any feature at any time.
We may update these Terms. Continued use after changes take effect constitutes acceptance of the updated Terms.
9. Disclaimers
To the maximum extent permitted by law, the App is provided as is and as available without warranties of any kind, whether express or implied, including fitness for a particular purpose and non-infringement. We do not warrant that the App will meet your requirements or be free of defects.
10. Limitation of liability
Nothing in these Terms excludes or limits our liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded under law.
Subject to that, we are not liable for indirect or consequential loss, loss of profits, data, or goodwill, and our total liability arising out of or in connection with the App is limited to GBP 100 or the amount you paid for the App in the preceding 12 months, whichever is greater.
11. Indemnity
You agree to indemnify us against claims, losses, and reasonable costs arising from your breach of these Terms or your misuse of the App.
12. Termination
We may suspend or terminate your access if you breach these Terms. You may stop using the App at any time by deleting it. Provisions that by their nature should survive termination, including intellectual property, disclaimers, limitation of liability, and governing law, will survive.
13. Governing law
These Terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction, except that if you are a consumer you may also bring proceedings in your country of residence. Nothing in these Terms affects your statutory rights as a consumer.
14. Contact
Avantra Services Ltd
Suite 1-2 Brookfield Court, Selby Road, Leeds, United Kingdom, LS25 1NB
Company number 14871429 (England and Wales)
Email: hello@avantraservices.co.uk